Sheila Melvin is a writer and consultant who focuses on both culture and business. Together with her husband, the conductor Jindong Cai, she is the author of of Rhapsody in Red: How Western Classical Music Became Chinese, Beethoven in China: How the Great Composer Became an Icon in the People’s Republic, and The Shanghai Symphony Orchestra: Music Connecting Worlds (Sanlian, 2019 limited edition). Ms. Melvin’s writing on the arts in Asia, primarily China, has been published in widely in US and international publications. Ms. Melvin is also a writer for the Stanford University Graduate School of Business. Earlier in her career, she spent many years working for the US-China Business Council.

Ms. Melvin will serve as the moderator of the Dec 17 webinar ‘Building Bridges Through Music: Beethoven in Beijing,’ presented as part of the 2020 China Now Music Festival and hosted by Asia Society of North America, where she is also a member of the board.